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'CALORIE CONTROL' WEB SITE HITS AN ALL TIME HIGH
Health Conscious Consumers Depend on the Site's Nutrition and Diet Information

ATLANTA -- On the Web for five years -- www.caloriecontrol.org -- has now surpassed 240 million hits and 11 million visitors. Why do people log onto this site? The "Calorie Control" Web site offers consumer-friendly information on calorie counting, light foods and beverages, weight control and exercise.

In recent months, the site has averaged 7.5 million hits and 350,000 visitors per month. Updated information on a healthy lifestyle keeps visitors coming back. The "Calorie Calculator" tells consumers the number of calories and fat grams found in their favorite foods, or they can track overall daily consumption of calories and fat grams, using the "Enhanced Calorie Calculator." Two other popular calculators were the Weight Maintenance Calculator, which determines how many calories are needed to maintain a current weight, and the Healthy Weight Calculator, which determines a healthy weight based on height and gender. Weekly news on the latest calorie and weight-control research is found on Calorie Control NewsNet and the site offers tips on cutting calories, while maintaining a healthy weight. Light recipes and an exercise calculator are other popular features.

The Calorie Control site has received numerous awards for excellence in content and design. A Los Angeles Times Award, USA Today Hot Site Award, the Lycos Top 5% Award, the LookSmart Editor's Choice, Chartmakers Internet Top 10, MSN Pick of the Week, PC Magazine Pick of the Day, Fitness On-Line Award, MedExplorer Top Rated Site and Best Association Website are just a few of the many awards and recognition given to the site.

The sponsor of the site is the Calorie Control Council, a non-profit international association of manufacturers of low-calorie, reduced-fat and light foods and beverages. The Calorie Control site is designed and maintained by Kellen Interactive-- www.kelleninteractive.com.

Copyright © 2007 Calorie Control Council

Permission to reprint information in whole or in part contained on this site is granted, provided customary credit is given.